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Fund-raising events are a vital part of any professional,
civic or school theatre organisation. The problem with
fund-raisers is they can be so difficult to produce. Splashy
gala events often cost more then they raise, and more modest
affairs may be too lacklustre to attract an audience.
That's where Broadway In Concert comes in. A concert
staging of a classic musical gives you the irresistible draw
of Broadway for a fraction of the time, money and resources
needed for a full production. Modest production values not
only allow a wide range of performance venues (theatres,
auditoriums, concert halls …) but also make the most of
limited time and budgets. Sets? Simple: your orchestra, cast
and a few microphones. Costumes? Simple: concert attire.
Staging? As much or as little as you like. Rehearsals? Weeks
instead of months. Depending on the extent of your staging,
your cast can even go onstage with books in hand.
And when it comes to drawing an audience, Broadway In
Concert offers countless possibilities. Partner with
your local symphony orchestra and increase your audience
base. Tackle that musical you've never had the resources to
present in a full production. Use the minimal rehearsal and
performance demands to entice a local celebrity into
appearing in your production. With a little creativity, you
can make your concert production not only a successful
fund-raiser, but an evening your audience will remember for
a long time to come.
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